Beam x Immutable x Polygon
Merit Circle approached us for the exciting opportunity to help them announce their collaboration with Immutable and Polygon Labs. For context, Merit Circle DAO, the largest gaming-focused DAO worldwide, joined forces with Immutable, a web gaming platform, to redefine the gaming and trading landscape on Beam. Beam is an open-source, multi-chain gaming ecosystem engineered to empower game studios with streamlined processes, player-centric improvements, and a revitalized emphasis on player engagement. The imminent launch of Beam on Immutable zkEVM, powered by Polygon Labs, marks a pivotal moment in the industry. 3D & Motion: Rocani Studio - Nicholas Ellis Brown Design: Michael Villa Sison Logo Animation: Mr. Jackio Sound Design: Coen Bruins Production: Érada Agency Production Time: 1.5 weeks
Year
2023
Client
MeritCircle
Service
3G Render and Animation
Location
Berlin
Quantum, known for its real estate development and investment prowess in Hamburg, approached us to commemorate its 25th anniversary. Tasked with creating something beyond the conventional, we envisioned an elevated 3D movie that would celebrate their silver jubilee with a bang and reflect on Quantum's innovative and enduring values. Our creative concept utilised fluid dynamics in 3D animation to represent the passage of time and the evolution of Quantum. This approach was designed to symbolise Quantum's growth, foundational strength, and adaptability in changing times. Crafting this visual narrative posed a unique challenge: balancing abstract artistry with clear, impactful storytelling. Perfecting the fluid dynamics to both mesmerise and signify Quantum's 25-year journey required a harmonious blend of technical expertise and creative vision, pushing the limits of 3D animation to tell a story that was seen and felt. Co-Creative Direction: Romano Casellini and Érada Svetlana 3D Rendering: Rocani Studio, Nicholas Ellis Brown Sound Design: Rocani Studio, Alberto Zampano Production: Érada Agency Production Time: 2 months